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The 2025 Bootstrapped Report

The data on how others built to $250k

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Deep Dive

What I learned from 56 $250k+ businesses

Some of the key takeaways from the 2025 Bootstrapped Report
January 21, 2025
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Amy Porterfield smiling in a yellow blazer, with a tweet-style overlay saying 'You need a 10% edge'. Background shows a modern office interior with shelves and decor.
Deep Dive

How she built a $100 million biz with webinars

Uncover Amy Porterfield's journey from corporate worker to $100M online marketer. See how she leveraged Facebook, webinars, and email to build her course empire - starting with just a $267 launch.
September 24, 2024
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Two men sitting on white stools in an industrial space, with a tweet-style overlay from Ben Young saying 'We turned 3 tables into 100'.
Deep Dive

How Two MBAs used their alumni networks to create a $1 million company

It takes a few swings to craft the perfect product. Follow Ben and Fred's journey from Yale MBAs to $1M furniture brand founders. See how Hugo & Hoby pivoted from B2C struggles to B2B success, leveraging alumni networks and craftsmanship.
September 17, 2024
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Erin Rollenhagen, a blonde woman in a white jacket, stands in front of a stylized background of cornfields and a city skyline. A tweet-style overlay says 'All of our business comes from'.
Deep Dive

How Erin Rollenhagen built a million dollar software business in a recession

She built a thriving software agency in Iowa. From naive beginnings to a 20+ employee company, learn the strategy that fueled People-Friendly Tech's success for the last 17 years.
September 3, 2024
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Deep Dive

How Neil Yeoh bootstrapped a climate business to $1 million

How OnePointFive is on a mission to train up 100,000 climate experts and build an eight-figure business while they're at it.
August 27, 2024
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Asia Orangio smiling confidently, wearing a black and white checkered top. Tweet-style overlay says 'Marketing isn't the real problem'. Background shows multiple screens with data visualizations and charts.
Deep Dive

She left VC-backed startups to build a $500k company

Asia Orangio and DemandMaven have built a $500k/year company by helping companies with growth operations.
August 13, 2024
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Terry Rice gesturing while speaking, wearing a black shirt. Behind him is a New York City street scene with yellow taxis. A tweet-style overlay says 'Getting fired was the best thing...' with Terry's profile picture.
Deep Dive

How Terry Rice built a six figure business by teaching

For Terry Rice, getting fired from Facebook was one of the best things that happened to him. Within 18 months of being fired from Facebook, Terry Rice developed a consistent six-figure business as a teacher.
August 4, 2024
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Deep Dive

How she built a $100 million biz with webinars

Uncover Amy Porterfield's journey from corporate worker to $100M online marketer. See how she leveraged Facebook, webinars, and email to build her course empire - starting with just a $267 launch.
September 24, 2024
Read More
Deep Dive

How Two MBAs used their alumni networks to create a $1 million company

It takes a few swings to craft the perfect product. Follow Ben and Fred's journey from Yale MBAs to $1M furniture brand founders. See how Hugo & Hoby pivoted from B2C struggles to B2B success, leveraging alumni networks and craftsmanship.
September 17, 2024
Read More
Deep Dive

How Erin Rollenhagen built a million dollar software business in a recession

She built a thriving software agency in Iowa. From naive beginnings to a 20+ employee company, learn the strategy that fueled People-Friendly Tech's success for the last 17 years.
September 3, 2024
Read More
Deep Dive

How Neil Yeoh bootstrapped a climate business to $1 million

How OnePointFive is on a mission to train up 100,000 climate experts and build an eight-figure business while they're at it.
August 27, 2024
Read More
Deep Dive

She left VC-backed startups to build a $500k company

Asia Orangio and DemandMaven have built a $500k/year company by helping companies with growth operations.
August 13, 2024
Read More
Deep Dive

How Terry Rice built a six figure business by teaching

For Terry Rice, getting fired from Facebook was one of the best things that happened to him. Within 18 months of being fired from Facebook, Terry Rice developed a consistent six-figure business as a teacher.
August 4, 2024
Read More
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Software

The metrics of a successful online community

If you’re building your own online community, it’s really tricky to figure out what metrics to use for success. Thankfully, Circle provides some answers with their 2024 Community Benchmark Report
February 28, 2024
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Software

Save thousands on software tools with Secret

Save thousands of dollars on software you're already using.
September 30, 2023
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Software

My favorite online community platform

Community businesses are becoming a hot trend. Here is Matt's favorite online community platform.
August 6, 2023
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