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The 2026 Bootstrapped Report

The data on how businesses grow from $0 to $250k

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Deep Dive

What I learned from 56 $250k+ businesses

Some of the key takeaways from the 2025 Bootstrapped Report
January 21, 2025
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Deep Dive

Building a Company to Not Get Rich

A software startup as a non-profit. How Ghost grew from $0 to $6.2 million.
July 24, 2023
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Deep Dive

Building an agency with only relationships

What if you built an agency based on only relationships? No content strategy. No SEO. No Ads. Learn how Brandi Bernoskie built Alchemy & Aim.
December 21, 2023
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Deep Dive

The Email Strategy Behind Her Template Business

Sam Vander Wielen turned a surprising conference moment into an $8M legal template business when entrepreneurs sought her legal advice instead of her health coaching.
April 15, 2025
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Deep Dive

Data built a $250k Ice Cream Shop

How a data scientist built a $250k ice cream shop before serving a single scoop.
April 1, 2025
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Deep Dive

Four Crashes Couldn't Kill This Business

How Geniuslink solved geofragmentation, survived four "revenue-cut-in-half-overnight" catastrophes, and emerged as the leading smart link platform for creators.
February 27, 2025
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Deep Dive

Making Candles Instagram Worthy Made Her $250K

Sara Jennetten built Blank Mason into a $250K candle-making experience by designing every detail to be Instagram-worthy from day one.
February 4, 2025
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Deep Dive

What I learned from 56 $250k+ businesses

Some of the key takeaways from the 2025 Bootstrapped Report
January 21, 2025
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Deep Dive

They turned one viral video into a $200K biz

Chris & Sara turned one viral van tour into a $250K business that lets them travel the world while doing work they love.
January 7, 2025
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Software

The metrics of a successful online community

If you’re building your own online community, it’s really tricky to figure out what metrics to use for success. Thankfully, Circle provides some answers with their 2024 Community Benchmark Report
February 28, 2024
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Software

Save thousands on software tools with Secret

Save thousands of dollars on software you're already using.
September 30, 2023
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Software

My favorite online community platform

Community businesses are becoming a hot trend. Here is Matt's favorite online community platform.
August 6, 2023
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