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The 2025 Bootstrapped Report

The data on how others built to $250k

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Deep Dive

What I learned from 56 $250k+ businesses

Some of the key takeaways from the 2025 Bootstrapped Report
January 21, 2025
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Deep Dive

Building a Company to Not Get Rich

A software startup as a non-profit. How Ghost grew from $0 to $6.2 million.
July 24, 2023
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Deep Dive

Building an agency with only relationships

What if you built an agency based on only relationships? No content strategy. No SEO. No Ads. Learn how Brandi Bernoskie built Alchemy & Aim.
December 21, 2023
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Previous
Deep Dive

One bootstrapped biz is solving the nursing crisis

From $40K credit card debt to $4M annual revenue: How one teacher built a bootstrapped business that's solving America's nursing crisis one student at a time.
September 30, 2025
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Deep Dive

How a $5,000 Lean Startup Experiment Became Michigan’s Innovation Hub

Launched above a Detroit bail bonds office with borrowed money and Ikea furniture, Bamboo has grown into a community that’s reshaping Michigan’s startup ecosystem.
September 16, 2025
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Deep Dive

From Classroom to $25M Software Agency

What happens when a professor trades lesson plans for business plans?
August 19, 2025
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Deep Dive

A Baby's Sleep Problem Led to a $3.5M Business

Liz Hilton couldn't sell her baby sleep product through retail or Amazon - until one TikTok video changed everything.
August 7, 2025
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Deep Dive

Why This Founder Said NO to Easy VC Money

When everyone was raising "free money" during the 2020 COVID boom, this founder did the opposite
July 24, 2025
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Deep Dive

She Got Paid for Her MBA Instead

Instead of paying for an MBA, Layla Pomper treated her business as her education and got paid $250,000 to learn while building ProcessDriven from an overqualified virtual assistant into a YouTube-powered operations consulting company.
July 1, 2025
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Next
Software

The metrics of a successful online community

If you’re building your own online community, it’s really tricky to figure out what metrics to use for success. Thankfully, Circle provides some answers with their 2024 Community Benchmark Report
February 28, 2024
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Software

Save thousands on software tools with Secret

Save thousands of dollars on software you're already using.
September 30, 2023
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Software

My favorite online community platform

Community businesses are becoming a hot trend. Here is Matt's favorite online community platform.
August 6, 2023
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